SimplyBiz replaces Defaqto with Synaptic Research suite from Capita
SimplyBiz have chosen Capita Financial Software (Capita) to partner with to offer their Members free Product and Fund Research.
In addition to complimentary licences for the Synaptic research suite, each member firm will receive a licence for Capita’s quotation and e-apply portal, Webline.
SimplyBiz Members were previously offered access to Defaqto’s Aequos system.
The support service provider have confirmed that the three year deal will involve issuing over 1,500 licences over the coming weeks for Capita’s research suite enabling advisers to analyse, compare, and justify recommendation for retirement, protection, and investment products.
Within Synaptic is data for over 97,000 funds and live, real-time protection quotations powered by Webline.
Commenting on the new deal, SimplyBiz, Managing Director, Matt Timmins, said:
“Synaptic was chosen after an extensive review of the software available to advisers. We are extremely impressed by the comprehensive and state of the art technology that Synaptic offers and are confident that the system will aid our members in conducting and reporting their research. Synaptic provides advisers with tangible support in the advice process that is equally relevant now and beyond RDR. In my opinion the Synaptic suite of products is head and shoulders above any other offering in the marketplace. It is intuitive, innovative and quick to operate. I believe advisers will find it a pleasure to use and will help improve productivity and enhance their research offering to clients”.
Capita Financial Software, who launched the first platform due diligence service, Synaptic Comparator this year, was created in 2008 following the acquisition by Capita of three IFA technology companies, Synaptic, Webline and Quay Software.
Adam Byford, Sales Director at Capita added:
“We are thrilled to enter a long term partnership with such a customer focused organisation like SimplyBiz who places so much attention on ensuring they offer the very best services to their Member Firms. We are confident that the Synaptic deal will be the first step in this strategic relationship and look forward to introducing our next generation of research tools, such as Synaptic Comparator in due course.”
