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20/03/2007 - SimplyBiz encourage their member firms to take Healthy Steps

Working in partnership with SimplyBiz, Liverpool Victoria have offered a year’s free membership for all SimplyBiz member firms to their new service Healthy Steps.
 
Healthy Steps is a unique and free benefit to the Liverpool Victoria mimi Flexible Protection Plan. Now free for a year to over 1600 SimplyBiz member firms, this online predictive tool is designed to provide the policyholder with a personalised profile of their health, including risk of suffering from heart disease and common cancers. The service also offers the oppurtunity to receive discounts on gym membership and other health related products and services along with ongoing support and advice.
 
Healthy Steps is available exclusively to allnew life, critical illness, mortgage payment protection and income protection policyholders who have taken out their Liverpool Victoria plan through an IFA.
 
Justin Harper, Project Manager – Intermediary Marketing, of LiverpoolVictoria says:
“I'm delighted that Simply Biz are promoting Healthy Steps to their members. Too often consumers don't recognise the importance and value of taking out some form of life or health protection. One of the major barriers is the lack of tangibility with protection products. With the addition of Healthy Steps, the Liverpool Victoria mimi plan tackles this challenge head on. 
Not only does Healthy Steps help people understand their state of health and wellbeing, but it's a real motivation for people to enjoy a better quality of life - through regular offers, substantial savings and regular tips and bulletin on health-related services and issues.
 
Through this special offer, Simply Biz members can enjoy the experience and rewards of Healthy  Steps themselves, which only goes to help them relay the benefits and value of this free benefit  - and the true worth of protection - to their clients.”
 
To encourage SimplyBiz member firms to be aware of health issues, both for themselves and their clients, SimplyBiz are running a competition, Simply Health Check, to determine the healthiest SimplyBiz member using their ‘Q’ score generated by Healthy Steps. The SimplyBiz member with the highest ‘Q’ score will win a pedometer to congratulate them, and help them to continue their efforts. The SimplyBiz member with the lowest ‘Q’ score will also win a pedometer to encourage them to take more ‘Healthy Steps’!
 
 
Matt Timmins, Marketing Director of SimplyBiz says:
 
“We are very excited about the new Healthy Steps service from Liverpool Victoria. It is a leading edge facility that could greatly benefit many people. I can’t think of a more convenient way of discovering my current health level and the ways in which I can improve on it. We’re encouraging SimplyBiz members to make this initiative more fun by running leader boards in their offices!”
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